No, Fox News' COVID PSA Isn't 'New' – But Their Vaccine Finder Is

No, Fox News' COVID PSA Isn't 'New' – But Their Vaccine Finder Is

07/22/2021

A recut version of a February PSA directs viewers to a new vaccine finder on Fox News’ site

Wednesday’s recut features Faulkner and Doocy’s segments from the original PSA, with Doocy saying, “America, we’re in this together,” and Faulkner adding, “And if you can, get the vaccine.” The new version is 10 seconds long, significantly shorter than the original 30-second clip, and directs viewers to FoxNews.com, where the sidebar on the right of the page directs to the government’s official vaccine site locator. Perino’s encouragement for viewers to wear masks was omitted from the recut version as mask mandates have lifted around the country since the original aired in February, as was Roberts’ contribution.

So, no, in spite of media coverage saying the spot is “new” and tweets claiming the PSA is somehow a response to external pressure, it’s just a repackaging of something that’s been airing on the network and available online for almost half a year.

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